Our Company

M1 Finance: Invest for free. Borrow for less. Learn how we're innovating the financial industry with our latest company news and announcements.

Sharing Pies 101

Sharing Pies 101

Away from the Thanksgiving table, most of us don’t think too much about how sharing a pie could affect our lives. But if you’ve got an investment portfolio with M1 Finance, sharing a Pie could have substantial impact on your life – or the life of someone you care about. What are we talking about, you ask? Let’s go back […]

How M1 makes money

How M1 makes money

Summary: M1 Finance makes money in several ways even though we do not charge management fees or commissions. The ways we make money are common revenue streams for most financial services companies. We make money from interest – earning interest on cash in different forms, earning interest on lending securities, and interest on margin loans (via M1 Borrow). We also […]

Introducing M1 Spend

Introducing M1 Spend

I am thrilled to share some details about a new product we will be releasing in a few months: M1 Spend. M1 Spend is an FDIC-insured checking account and debit card that seamlessly integrates in the current M1 application. M1 Spend is the best of digital banking, allowing you to direct deposit your paycheck into M1, pay bills from M1, and […]

Our Free Anniversary: A letter from our CEO

Our Free Anniversary: A letter from our CEO

Exactly one year ago, M1 went free. Since then, we’ve… Opened over 100,000 accounts for clients who added nearly half a billion dollars to M1, Reached the 5th highest ranked investing app in both app stores, passing the big four brokerages of Fidelity, Schwab, Ameritrade, and E*Trade. Appealed to all types of investors, as we have both 8-figure accounts and people investing […]

How 5 investors use M1 Finance to build wealth

How 5 investors use M1 Finance to build wealth

M1 Finance was founded on one simple principle: rethink the tools of personal finance to empower more people to build wealth their way. See, we believe that everyone manages their money just a bit differently. Some want customization, some want automation. Some prioritize low cost, some look for the most powerful platform on the market. We think, why not have all of the […]

My M1 Story: From Active Trading to Auto Investing

#MyM1Story Winner: From active trading to auto investing

As a college student studying finance, Michael began day trading in his free time, buying and selling stocks, options, and futures. It wasn’t just a way to try to earn some extra money — it was a hobby he was passionate about. Michael learned as he went and often preferred to bet on companies he knew well. “My very first […]

One platform, unlimited possibilities

One platform, unlimited possibilities

At M1 Finance, we know everyone manages their money differently. But back in 2016, we realized that while technology had made huge strides in the way people find information, navigate the globe, and even shop online, it seemed the world of personal finance had yet to catch up. Fees and commissions kept investing out of arm’s reach for many, and […]

M1 Borrow

Announcing M1’s newest feature: M1 Borrow

I love talking with our users and hearing how M1 helps with their personal finances. Whether it’s demystifying investing, making ownership of particular companies possible and enjoyable, or simply saving money on commissions and fees, the stories never get old. How you manage your personal finances will dramatically influence your quality of life. Being a part of improving that is […]

M1 Finance: The Best ShareBuilder Alternative

M1 Finance: The Best ShareBuilder Alternative

Capital One Investing (previously ShareBuilder) has been bought by E-Trade, and as a result, all Capital One accounts will be transferred to E-Trade. This type of acquisition is hardly uncommon in the brokerage industry but is becoming increasingly common due to the rise in consolidation we’ve seen over the last few years. From the outside, this deal may look similar to any […]

Everything you need to know about automatic rebalancing

Everything you need to know about automatic rebalancing

Choosing your investments is more than selecting stocks of companies with high growth potential, large dividend yields, or low price-to-earnings ratios. When you select your investments, you not only choose which securities you own and how many shares you own of each, but either wittingly or unwittingly set each as a portion of your overall portfolio. As you do so, […]

Introducing M1's two newest features

Introducing M1’s two newest features

I started M1 with one simple mission: make it easy for everyone to invest exactly how they want. You see, years ago I ran into a common problem among investors: choosing between a zero effort, yet zero control investing platform or a total control, yet totally time-consuming brokerage. And both options cost more than they should. So I set out […]

Investing with M1 is Simple, Convenient and Now Free

Investing with M1: Simple, Convenient … and Now Free

On behalf of the entire team at M1 Finance, I’m thrilled to announce a dramatic reduction in our pricing. M1 is now free. We are now the absolute lowest cost investing option, complementing our capabilities as the only platform where you can automatically invest in a custom portfolio. Same innovative platform, no cost As I wrote a few months ago, I […]

Why Chicago is the best city to launch a fintech company

Why Chicago is the best city to launch a fintech company

I recently had the opportunity to write an op-ed for Crain’s Chicago Business on why I chose Chicago to launch M1 in and why I believe Chicago will continue to thrive as an innovative global fintech hub. Originally published in Crain’s on July 12, 2017: “Chicago’s aim to become a 21st-century fintech center is at best limping along.” Such was […]

Why I founded M1 Finance

Why I founded M1 Finance

If you’re like most people, you probably don’t get warm and fuzzy feelings when you think of finance companies. Unless, perhaps, you work at one. Because traditionally, employees of finance firms often make inordinate amounts of money while supposedly being the steward of other people’s investments. This was the revelation behind the 75-year old book “Where Are the Customers’ Yachts?” […]